Non-profits are setup to fail. 1.5 million appear in the United States today and also the number keeps growing. For funding, many non-profits depend on a grant pool that over the years have remained constant, not nearly matching the rise in demand. To exacerbate the growing need for more funding the world's economy collapsed in 2008 and is showing only meager signs of recovery.

fundraising on facebook

A reliance upon grants and the reality of a shrinking pool of money have formulated a 'can't fail' mentality for non-profits. If your program is funded through a grant and the non-profit reports the funded program like a failure, the funder will most often choose to go elsewhere: find a successful program to finance. A cycle of waste develops as non-profits decide to report only successes, for anxiety about losing the cash. Ultimately, broken programs get money while potentially successful programs take a seat on the shelf and gather dust.

Innovations in non-profit fundraising techniques have helped non-profits succeed when others failed even as traditional revenue streams have dried out. Social networking spaces like Facebook can make the threat of raising money a great deal easier by spreading your fundraising goals on the larger pool.

With over 677 million users worldwide and Facebook fundraising searches up 85%+ the Facebook community is an incredibly fruitful space for getting your message out and attracting donors. You can share links for your fundraiser on your friend feed, message or email your pals directly, take part in groups and much more to gain exposure and lift money and supporters for the cause.

facebook fundraisers

Facebook fundraising is an extremely simple process that can oftentimes be covered with minimal staff, allowing your resources to visit towards creating truly successful programs.

And once your pals are informed of the good you do they are able to act as a bullhorn, letting much more people learn about what you are doing. Your message can quickly jump on the exponential bandwagon quickly go viral. In no time you can have people from around the world reaching out and helping fund your cause.

Reduced to its essence non-profit fundraising is about recognizing a cause, developing a message around that create and getting that message to the people who can best give you support in affecting positive change around that cause.

More eyes = more visitors = more supporters = more donations!

The laws of probability take presctiption your side whenever a platform could possibly reach an audience of 677 million users.